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Women's enterprises and work

Find opportunities, incentives and useful tools dedicated to companies to manage their business and to optimise personnel management with a view to reconciliation and the enhancement of female talent.

Human resources constitute the main value of a company and as such should be protected and valorised as much as possible in order to retain them in-house ( retention policies).

In personnel management, the female component is undoubtedly more affected by company turnover due to maternity, parental or family care responsibilities: managing the time and care needs of one's employees in a conscious and attentive manner is a priority, as well as a convenience for the employer, who will be able to benefit from their work contribution in a more lasting way. Moreover, again due to family burdens and forms of direct and indirect discrimination, women struggle to gain access to senior roles, leading to a loss of their important contribution to the organisation and the economy. It is therefore in the company's interest to enhance gender differences by favouring female career progression.

Even in the field of entrepreneurship, the role of women is still developing: in fact, women's enterprises account for just under a fifth of the total and are characterised by their small size and greater fragility, which is also reflected in their lower 'life expectancy'.

Listed below are the main supports aimed at female businesses and enterprises, as well as the tools and measures for more effective and efficient personnel management with a view to work-life balance and female empowerment.

The advantages

The presence of women in work contexts brings numerous organisational, economic and cultural advantages:

Better company performanceSeveral studies show that companies with greater gender diversity, especially in leadership roles, tend to perform better financially. A diverse team offers a wider range of perspectives and solutions, improving decision-making and innovation.
Better business climate and increased engagementAn inclusive and diverse environment reduces conflicts and increases job satisfaction. This translates into higher productivity and lower staff turnover.
More attention to human resources managementCompanies with a strong female presence tend to develop more employee welfare-oriented policies, such as work-life balance, flexible working and mentoring programmes, improving the quality of working life for all.
Stronger corporate reputation and imageA company that promotes gender equality improves its public image, attracting talent and customers more sensitive to the values of inclusion and social sustainability.
Better market understandingWomen represent a significant proportion of global consumers: having female employees and leaders helps companies better understand market needs and develop products and services that are better suited to female audiences.
Compliance with regulations and economic incentivesMany governments promote gender equality through tax incentives, corporate social responsibility certification and regulatory obligations. Having a diverse workforce helps the company to comply with these directives and benefit from any concessions.
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