After the activation of the social channels YouTube, LinkedIn and, in the midst of the pandemic emergency, the social media Facebook and Twitter, from today Apss will be present on the second most used social media in Italy and the most used by the under-35s: Instagram. "We want to reach an age group, the young," says Antonio Ferro, general director of Apss, "that is difficult to reach with other means of communication to provide information on services, prevention and healthy lifestyles using a channel and a language that is theirs. But that's not all, with Instagram we would like to involve and attract young professionals and future health degree students by showing them the opportunities of studying and working in Trentino".
Publication date: 09/08/2023
